WhatsApp assistant
At The Sixty One (61 FZCO) I built a WhatsApp bot on the WhatsApp Cloud API and OpenAI that sends product updates and answers FAQs. It reaches 1,000+ recipients daily at a 78% open rate, and it cut manual support work by 60%.

- 1,000+recipients reached daily
- 78%open rate
- 60%less manual support work
01 · The brief
Updates and answers, in the app people already read
At The Sixty One (61 FZCO) I built a WhatsApp bot that sends product updates to recipients and answers frequently asked questions automatically. Routine messages no longer have to be written one by one.
- Role
- Built it
- Company
- The Sixty One (61 FZCO), Dubai
- Messaging
- WhatsApp Cloud API
- AI
- OpenAI
- Access
- Private system
02 · How it works
Two services, one bot
The bot sits between two services:
- WhatsApp Cloud API sends and receives the messages.
- OpenAI writes the replies.
Product updates go out to recipients, and FAQs are answered as they come in.
Stack
WhatsApp Cloud APIOpenAI